By Natasha Shabani
Online Privacy Policies for Websites and Mobile Apps
Recently, this issue has earned the scrutiny of the California Attorney General’s office, which has taken the position that apps are subject to the requirements of CalOPPA just as traditional websites are.
"Personally identifiable information" generally means any information collected online about an individual consumer, such as his/her name, address, email, telephone number, Social Security number, or any other information that permits the physical or online contacting of a particular individual.
• What personal information is collected?
• How is the collected data used? Is it disclosed to third parties? If so, to whom?
• Are cookies used? What type of information is recorded?
• How can consumers opt out from receiving emails and from disclosure of their information to third parties?
• Is personal information collected from children under the age of 13? If so, how is verified parental consent obtained, in compliance with the federal Children’s Online Privacy Protection Act?
• How are the server and online operations kept secure?
• How can a consumer review and make changes to his/her personally identifiable information?
As published in Smart Business Los Angeles