Law & Policy: Licensing For Games and Interactive Entertainment
Jesse Saivar, Chair of Intellectual Property and Digital Media & Technology Groups at Greenberg Glusker, will be moderating Law & Policy: Licensing for Games and Interactive Entertainment at LA Games Conference. The panelists will discuss a variety of topics ranging from IP negotiation to AI content.
Session Description
Licensing is at the core of creating compelling and immersive experiences in games and interactive entertainment, but navigating the complexities of licensing agreements and intellectual property (IP) rights can be a daunting challenge. This panel brings together legal experts, industry veterans, and business leaders to explore the critical licensing issues facing the industry today. Key topics will include negotiating IP rights for games, cross-industry licensing collaborations, navigating global licensing regulations, and addressing challenges like unauthorized use and copyright disputes. Panelists will also delve into emerging opportunities, such as licensing for virtual worlds, metaverse applications, and AI-generated content.
Speaker Biography
Jesse Saivar, Chair of Greenberg Glusker’s Intellectual Property and Digital Media & Technology Groups, is a tech transactional attorney with deep experience in entertainment and intellectual property law. While his clients operate within a wide range of fields, including e-commerce, SaaS and development/design, he has particular expertise in guiding tech companies whose products are built to entertain, with a stable of digital media clients offering products focused on mobile-based content (including blogs, podcasts and short form series), AR/VR, NFTs, gaming, and the metaverse.
