Our ‘Technology’ practice evolves at the speed of business. These focus areas offer a glimpse of why clients trust Greenberg Glusker’s Technology Group as a compelling local alternative to Silicon Valley law firms.
We’re not just tech attorneys; we’re a part of your team. With decades of experience as an entertainment powerhouse, Greenberg Glusker is uniquely positioned to advise companies innovating at the intersection of entertainment and technology.
We understand the unique challenges of early-stage companies—whether you’re a publisher, marketplace, SaaS platform or software developer—ensuring your legal strategies align with your business goals. We’re as invested in your success as you are.
Technology Focus Areas
- SaaS: We help SaaS businesses scale with an eye toward fundraising and exit opportunities. We draft and negotiate software licenses, subscription agreements, and service-level agreements, with attention to PCI-DSS compliance and platform risk.
- AI development and compliance: We advise on AI development and deployment at all levels of complexity, beginning with foundational principles tailored to intended use-cases and potentially applicable compliance regulations.
- For developments, our attorneys advise on early-stage issues, such as high-level decision-making around risk frameworks and compliance measures like AI policies, and ongoing granular considerations about dataset formation, data mapping and enrichment, and usage restrictions stemming from privacy, contractual, copyright and other registered-IP requirements. Our AI technology law practice focuses on setting businesses up for success and low-friction compliance.
- For deployments, our attorneys counsel clients on input-output licensing, including training data usage and the integration of AI into existing systems, among other contractual considerations.
- Our expertise extends to blockchain, machine learning, and the unique challenges they present.
- Data privacy & security: We ensure compliance with GDPR, CCPA, and VPPA, crafting robust privacy policies, managing data breaches, and providing cyberinsurance counsel.
- Consumer apps & ecommerce: Our attorneys offer guidance on running digital platforms, covering issues like marketplace facilitation taxes, content moderation, intermediary risk, ARL and subscriptions, and liability issues, with a focus on on-prem vs. cloud deployment.
Our Full-Service Capabilities
We provide comprehensive legal services to technology companies, helping them navigate complex challenges across various domains:
- Corporate Structuring: We guide tech companies through all stages of corporate development—from formation to governance and restructuring—ensuring a robust legal foundation for growth. Our expertise extends to marketplaces, addressing middleman risk, platform risk, and network effect considerations.
- Intellectual Property: Our team excels in crafting IP strategies tailored to the tech industry, including data licensing, OSS considerations, and protection of digital content. We handle the intricacies of marketplace role and liability, ensuring our clients’ innovations are secure.
- Employment Issues: We assist with drafting role-based terms of service/use, managing workforce transitions, and handling issues like PAGA actions and CIPA claims, all while ensuring compliance with privacy regulations like CCPA, GDPR, and VPPA.
- Financing: From seed funding to venture capital, we provide legal counsel to secure and manage capital. We understand the nuances of SaaS, particularly those with a professional services layer, and digital content subscription models.
- Mergers & Acquisitions: We lead tech companies through successful M&A transactions, ensuring optimal outcomes and smooth transitions, with a focus on risk allocation and user indemnity in platform-centric deals.
- Litigation & Dispute Resolution: Our litigators adeptly manage tech-related disputes, including interuser dispute resolution, cyber liability counsel, and class-action defense, such as batch arbitration and consumer claims.
