Alexa Steinberg is a corporate and M&A attorney who advises middle-market branded consumer companies and their founders on acquisitions, sales, and growth transactions.
Acting as outside general counsel, Alexa supports founders on entity formation and structuring, governance and equity matters, and the corporate framework that positions their business to raise, restructure or exit.
Alexa leads clients from early-stage deal strategy and LOI through due diligence, definitive documentation, and closing, negotiating key economics and risk allocation. She works closely with management teams and deal professionals to keep momentum, triage issues early, and move efficiently to signing on a business-driven timetable. Addressing integration early in the deal process, particularly around supply chain continuity and co-manufacturing/distributor relationships, Alexa helps position the business for a smooth transition post-closing.
As outside general counsel, Alexa structures and negotiates the commercial agreements that drive long-term value in consumer companies. She is a trusted advisor to her clients and draws on her relationships to help clients evaluate partnerships, opportunities, and prepare for the company’s next stage of growth. She stays involved beyond a single transaction, providing practical guidance as businesses scale, professionalize, and navigate change.
Alexa also advises clients in highly regulated consumer categories, including cannabis and CBD. She is recognized by Chambers USA as an “Up and Coming” lawyer, serves on the board of Naturally Los Angeles, a trade organization focused on consumer-packaged goods and wellness, and is active in Women of ACG (Association of Corporate Growth), staying connected to founders, operators, and transaction professionals across the branded consumer ecosystem.
