CLE Last Dash | AI Alter Egos: Blueprints for Digital Likeness Deals

Explore the intricacies of transforming individuals into AI avatars and the key legal issues and provisions to keep in mind. Informed by our team’s talent-side and tech-side experiences, we’ll navigate:

• Likeness License Toolkit: What platforms and talent need for a successful partnership, from IP rights and content details to concerns like permissions and existing contracts.
• Remedies and Obligations: What’s market, what’s reasonable and best practices for approaching likeness license agreements.
• Data & IP Rights: Considerations for the contract, as well as rights under background law.

This program is approved for 1 hour of general California MCLE credit.